Generative engine optimisation (GEO)
AI search optimisation: be the answer when customers ask AI
More buyers now ask ChatGPT, Gemini and Perplexity which company to choose. We make sure AI assistants know your brand, trust it and recommend it, and we measure it.
How we improve your AI visibility
AI visibility audit
We ask the AI platforms the questions your buyers ask, and record whether you are mentioned, how you are described and who is recommended instead.
Answer-ready content
Clear, factual pages and FAQs that AI systems can quote accurately when they answer questions about your services.
Entity & brand signals
Consistent information about your business across your site, structured data, profiles and trusted third-party sources.
Citations & mentions
Earning mentions on the sites AI platforms cite most often in your industry.
Technical access
Making sure AI crawlers can read your site, with llms.txt, clean structure and fast pages.
AI ranking reports
Weekly tracking of your mention rate and share of voice versus competitors, per AI platform, in your portal.
Frequently asked questions
What is AI search optimisation?
AI search optimisation, also called generative engine optimisation (GEO), is the work of making your brand more likely to be mentioned, recommended and cited when people ask AI assistants such as ChatGPT, Gemini, Perplexity or Google AI Overviews for advice.
Is AI search optimisation different from SEO?
It builds on SEO, but the goal is different. SEO helps you rank in a list of links; AI search optimisation helps you appear inside the answer itself. Clear facts, trusted mentions and well-structured content matter even more.
How do you measure AI visibility?
We regularly ask each AI platform a set of real buyer questions, then measure how often your brand is mentioned, where it appears, whether your site is cited and which competitors appear instead. AI answers vary, so we report sampled trends over time.
Can you guarantee ChatGPT will recommend my business?
No. AI platforms decide their own answers. We improve the signals they rely on and track the results transparently, week by week.
How does AI talk about your brand?
Get a free AI visibility check alongside your growth audit.
Get my free growth audit