Paid ads & performance marketing
Digital marketing measured in sales, not clicks
We plan, run and optimise paid campaigns on Google, Meta and LinkedIn, and connect every rupee spent to the leads and revenue it produced.
Channels we manage
Google Ads
Search, Performance Max, Display and YouTube campaigns that capture people already looking for what you sell.
Meta Ads
Facebook and Instagram campaigns with creative that stops the scroll and lead forms that sync straight into your CRM.
LinkedIn Ads
Account-based campaigns that reach decision makers by company, job title and industry for B2B growth.
Retargeting
Bring back visitors who viewed pricing or started a form, with messages matched to where they left off.
Conversion tracking
GA4, Google Tag Manager, Meta Pixel and Conversions API set up correctly so the platforms optimise for real leads.
Creative & copy
Ad copy, images and short videos tested continuously to find the messages your market responds to.
Our approach
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1
Tracking first
Before spending anything, we make sure every lead and sale can be traced back to its campaign.
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2
Test small
We launch focused campaigns, find the audiences and messages that convert, and cut what does not.
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3
Scale what works
Budget moves to the campaigns with the lowest cost per qualified lead and the highest return.
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4
Report honestly
You see spend, leads, cost per lead and return on ad spend per campaign in your portal, every day.
Frequently asked questions
What budget do I need for digital marketing?
It depends on your market and goals. We recommend a test budget that is large enough to learn from in the first month, then scale based on your cost per qualified lead. We will suggest a budget in your free growth audit.
Is the ad spend included in your fee?
No. Ad spend is paid directly to Google, Meta or LinkedIn from your own ad accounts, so you always own the accounts and the data. Our management fee is separate.
How soon will I see results from paid ads?
Campaigns start generating traffic within days. It usually takes four to eight weeks of testing to reach a stable, efficient cost per lead.
Can I see how my campaigns are performing?
Yes. Your client portal pulls data from your ad accounts and our CRM to show spend, leads, cost per lead and revenue for every campaign.
Stop guessing which ads work
Get a free audit of your current campaigns and tracking.
Get my free growth audit